Privacy Policy

At Riding Brazil, we are committed to protecting your personal data and respecting your privacy. This Privacy Policy outlines how we collect, use, store, and safeguard your personal information in compliance with the Brazilian General Data Protection Law (LGPD - Law No. 13.709/2018) and the General Data Protection Regulation (GDPR) of the European Union.

1. Data Controller

The entity responsible for processing your personal data is:

Riding Brazil / Southern Cross Tours
Data Protection Officer / Contact: Peter Rohmer
Email: peter@ridingbrazil.com

2. Personal Data We Collect

We collect only the essential personal data required to plan and organize your horseback riding vacation safely:

Identification Data: Full name, nationality, date of birth, passport number.
Contact Details: Email address, phone/WhatsApp number, home address.
Rider Information: Riding experience level, height/weight (to match you with the appropriate horse), dietary requirements, and accommodation preferences.
Emergency Information: Emergency contact details and relevant medical information necessary for outdoor riding activities.
Payment Data: Information required for booking processing and invoicing.

3. Purpose of Processing

Your data is strictly processed for legitimate business purposes:

Your data is strictly processed for legitimate business purposes:
Handling inquiries, customized quotes, and direct bookings.
Planning riding itineraries and ensuring safety protocols across farms and trails.
Organizing accommodations, meals, and local transportation.
Complying with legal, tax, and regulatory requirements in Brazil.
Communicating essential travel updates directly with you.

4. Third-Party Data Sharing

To deliver your vacation seamlessly, we may share relevant data with:

Local Partners: Trusted ranch owners, local guides, and transport providers involved in your trip.
Insurers: When arranging adventure travel insurance coverage.
Legal Authorities: When required by law.

We do not sell, rent, or trade your personal data with third parties for marketing purposes.

5. Data Security & Retention

We implement technical and organizational measures to safeguard your data against unauthorized access, loss, or misuse. Data is retained only for as long as necessary to fulfill the operational purpose or legal requirements.

6. Your Rights

Under LGPD and GDPR, you have the right to:

Access your personal data held by us.
Request corrections to inaccurate or incomplete information.
Request deletion or anonymization of your personal data.
Revoke your consent at any time.

To exercise any of these rights, please contact Peter Rohmer at: peter@ridingbrazil.com.

7. Cookies

Our website uses essential cookies to enhance your browsing experience. You can adjust your browser settings to reject cookies at any time.

Last updated: September 2026